Empower Your Business With The Magic Of Machine Learning!
The rules are now set by the purchase data you have in your business. This data has programmed the Recommendation Engine which now decides what product the offer will recommend to the customer. Repeat sales are the key to a successful retail business. This is why marketers personalize promotions to existing customers , using automated
Read More
What many leaders feared, and the pandemic confirms, is that their companies were organized for a disappearing world. It was an era of standardization and predictability replaced by four major trends: Increased Connectivity. Increased speeds of inereconnection between everyone and free movement of information. Lower transaction costs. Barriers to entry into a business and costs
Read More
In September 2020, during the peak of the pandemic, luxury brand Burberry held a unique fashion show with 40,000 attendees. No masks, no hand sanitizer, no social distancing. How? The show was broadcast on Twitch , a social gaming and e-sports platform owned by Amazon. Burberry , which was the first luxury brand to broadcast
Read More
Amazon wants to start shipping items to customers before they order them. We all have our passions and we like to shop for different things. For some it may be clothing, jewellery or electronics. For others, it may be furniture, artwork or cars. However, there are also products we need that do not bring such
Read More